• Reduces PFAS by up to 92%*

      Effective filtration against harmful substances - read more under bi-flux® Healthexpert filter.

    • Our filters are compatible with Brita® pitchers

      Thanks to the included LAICA-Key device.

    • Italian quality - CE approved & BPA free

      Developed and produced in Italy for maximum safety and quality.

      Choose your water solution

      LAICA Stream 3000 Series

      LAICA Stream 3000 Series

      €28,95 EUR
      LAICA Genova HYDROSMART Tap Water Filter

      LAICA Genova HYDROSMART Tap Water Filter

      €40,95 EUR
      LAICA bi-flux® Health Expert – 3 Pack

      LAICA bi-flux® Health Expert – 3 Pack

      €25,95 EUR
      LAICA Milano 8000 Series

      LAICA Milano 8000 Series

      €34,95 EUR
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      Italian quality in every filter. Compatible with Brita pitchers.

      Clean water wherever you are

      Clean water wherever you are
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      LAICA Genova HYDROSMART Tap Water Filter

      €40,95 EUR
      Tax included. Shipping calculated at checkout.

      Only 5 left in stock

      Filtration directly at the tap – easy access to fresher water Clean, great-tasting water should be easy to access – straight from the tap.LAICA Genova HYDROSMART is a practical tap...
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      Fresh water, easily at home

      With PurelyAqua you get effective filtration that reduces PFAS and other substances, directly in your watering can.

      Find the right solution for your water

      Big Milan 3.7

      1 2 3

      1. Digital filter indicator

      Shows when it's time to change the filter for best performance and fresher water

      See jug here

      2. Advanced filter

      Reduces PFAS, chlorine, heavy metals and other substances, for cleaner and fresher water.

      See you later.

      3. Large capacity

      Holds 3.7 liters, perfect for families or offices that want access to clean water all day long

      See jug here
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      Produced in Italy
      PFAS

      PurelyAqua gives you the same clean water in all environments. Whether it's at home, in the countryside or in your studio
      Choose your water solution

      Filtration technology

      1. Limescale – Softens the water and extends the life of electric kettles and coffee machines.

      2. Heavy metals – Reduces, for example, lead and copper, which can occur from old pipe installations.

      3. Chlorine – Removes off-tastes and odors, making the water taste fresher.

      4. Pesticide and herbicide residues – Reduces selected residues from agriculture that can find their way into drinking water.

      5.Trihalomethanes – Reduces residual products from chlorine-based disinfection.
      Choose your filter

      Clean water – always at hand


      Place the jug where it feels natural in your everyday life. A simple solution that makes it easy to always have fresh, filtered water ready – as a natural part of taking good care of yourself and your body.